gmasterson

If I was writing the marketing plan for this I’d be doing everything I can to get featured in blog content on the “best affordable vacation destination” lists.

This kind of place is the perfect price for me and similar middle class individuals and families. I make 75k as a household and have enough to do some things, but not REALLY enough to make it to a sandals or other type of resort. This is a very affordable middle option. I’d be capitalizing on that in marketing by getting involved in any kind of blog that reviews resorts or travel.

I don’t believe their price point is a weakness. It might just be that they need to really ratchet up SEO efforts.

Source: am outsourced marketing director with an ad agency.

Boxers or Briefs?

What did you feel like? Do you recall anything or did your recollection just suddenly stop and then start up again?